Wales Millennium Centre (WMC) celebrates its 20th anniversary by unveiling a pioneering digital-first venue, a first in Cardiff’s arts scene. Located opposite WMC in Cardiff Bay, the new venue is a 550-seat immersive space aimed at advancing digital and creative experiences across Wales. It builds on the success of Bocs, WMC’s acclaimed extended reality venue, and will support WMC’s mission to integrate emerging technology with the arts.
The new venue will provide a space for immersive experiences, production, and training, supporting over 10,000 participants in creative training over five years. The site will be part of the Cardiff Live project, a transformative development for the area, featuring new office spaces and community areas alongside this innovative hub. Collaborating with Cardiff Council and other stakeholders, WMC will position Wales as a leader in the UK’s digital arts and performance landscape.
Graeme Farrow, Chief Creative and Content Officer at Wales Millennium Centre, said: “Storytelling is always developing. This new space will continue our work at the intersection of technology and the arts, allowing artists to explore and experiment with multimedia approaches to telling stories. Its flexibility will ensure that as new tools and technologies emerge, artists will always have access to the cutting-edge resources they need to push boundaries. We’re excited to offer even more creative opportunities to young people and artists, and to create a venue that evolves with the ever-changing digital landscape.”
This anniversary also celebrates WMC’s impact on the Welsh economy, which generates over £70 million annually. Since opening in 2004, it has welcomed 23 million visitors, cementing its role as a cultural and economic cornerstone. With this new venue, WMC continues to shape Wales’ creative future, giving artists and young talents access to advanced tools and opportunities in digital storytelling.
