Popular Local Donut Brand Opens Second Site in Cardiff Bay

Whocult Coffee + Donuts prepares to open a brand-new store at The Red Dragon Centre in Cardiff Bay.

The cult-favourite donut and coffee brand — known for its freshly made, handcrafted donuts and signature creations — will join the popular entertainment hub’s growing line-up of food and leisure venues, sitting alongside names like ODEON, Hollywood Bowl, and Five Guys.

The new store marks the next chapter in Whocult’s rapid Welsh expansion, with existing locations in Bridgend, Porthcawl, Newport, Swansea, Barry, and Cardiff city centre. Each donut is handmade daily in the brand’s  Bridgend bakery, ensuring the same high quality and creativity that have made Whocult a local success story.

At the new Cardiff Bay site, visitors can expect the brand’s full range of artisanal donuts, alongside specialty coffees and indulgent milkshakes, all served with Whocult’s trademark flair.

Whocult is an independent coffee + donut store

Scott Magill, Owner and Founder of Whocult Coffee + Donuts, said:
“Opening our store at The Red Dragon Centre feels like a natural next step for us. We’re thrilled to be joining such an iconic Cardiff Bay destination that’s long been at the heart of local entertainment and leisure. We can’t wait to bring our coffee + donuts to new faces and loyal fans alike.”

Emma Constantinou, Marketing Manager at The Red Dragon Centre, added:
“We’re so excited to welcome Whocult to The Red Dragon Centre. Their arrival brings something fresh and distinctive to our line-up, and we know visitors will love what they have to offer. It’s always great to see new brands come on board and contribute to the variety that makes the Centre such a great place to visit.”

With Whocult’s unique blend of bold branding, quality craftsmanship, and irresistible flavours, its arrival in Cardiff Bayis set to make The Red Dragon Centre even more of a must-visit destination this winter.

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